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  1. What is Digital Marketing?

    

= Digital marketing is an online marketing for any steps a company takes to connect with customers through social media. Digital marketing promotes and sells products or services to prospective customers through online platforms such as email, social media, mobile marketing, online customer communities, webinars and other video-based content.

For example, a company can advertise sales to customers or by sharing news of the deals on social media.

  1. What are the types of Digital Marketing?

= Email marketing, Social media marketing (SMM), Pay-per-click (PPC), Content marketing, Search Engine Optimization (SEO), Mobile Marketing, Marketing Analytics, Affiliate Marketing.

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